Quotes by Paul Fireman

“Obviously it was a fabulous marketing coup,”

“I am pleased with our earnings performance for the quarter, and Im confident in our ability to execute our plans for 2001,”

“Two brands individually will add to the value,”

“The overall industry outlook is not improving in the short term, and the economic conditions in Asia Pacific and Latin America continue to negatively impact our business, ... The domestic market is suffering from heavy promotions at retail, which is affecting our performance. And the well publicized conditions in Japan and Korea, our two largest markets in the Far East, has caused reported sales to decline approximately 50 percent when compared to last year.”

“take much longer for the Asia Pacific region to stabilize.”

“We expect these difficult industry conditions to persist well into the current year, as the industry works through its excess inventory,”

“The industry is definitely going through some difficult times, ... We have been making the necessary adjustments to address the current business climate and we are prepared to do what is necessary to position the company to return to greater profitability in the future.”

“Internationally, our business improved as compared with the prior year as a result of our business re-engineering efforts and improving economics in much of Asia Pacific. In Europe, we experienced market share gains in several countries and are pleased that for the sixth consecutive quarter we reported growth in our backlog on a local currency basis when compared to the prior year. During 1999 we took steps to reduce our operating costs by simplifying many business processes and focusing our efforts on fewer activities.”

“I think that collectively the stock is moving in the right direction. Thats the most confidence building you can have, ... And were making progress were succeeding in bite size pieces and hopefully collectively well move to more synergistic growth and you know weve got a good plan we have a focus and were happy about it.”

“I think weve made some strategic decisions to align with a partnership relationship with our key retailers throughout the world. Weve been successful almost 100 percent getting them aligned, giving them creative ideas, ... In some cases were giving them exclusive properties of ours to use. Theyre effectively enjoying it, were enjoying it and its helping bring both the relationship and the retail presence much stronger for Reebok than it has been, and I think thats the beginning steps.”