Quotes by Joni Clark

“We shipped almost 70 million 2.5-inch drives in 2005, a remarkable increase over the 50 million shipped the previous year.”

“We also noticed that customers were looking for larger and larger drives, which is why we saw an opportunity to develop perpendicular recording on those models.”

“We didnt expect to be first to market with perpendicular, but were pretty excited with where we are.”

“Its being investigated, but its very niche. Were keeping our eyes on that.”

“Aerial density was key for us because we knew we had to get more capacity on these platters. We did not want to add more platters and more heads to achieve the capacity range. There are some fringe benefits such as the ability to reduce the number of components in that drive when your aerial density goes up per gigabit.”

“As SATA transitions into the notebook environment, only then will SATA become mainstream.”

“Weve bumped up operating shock tolerance from 250Gs to 350Gs, and non- operating shock is 900Gs.”

“For longitudinal recording to reach those capacities, you would have to add another platter and more heads, and thats just not feasible--its no longer a notebook drive. With the growth and capacity changes, perpendicular [recording] seemed like a good fit.”

“We dont charge a premium for perpendicular.”

“It wasnt supposed to launch for another couple of months, but were finding perpendicular improves yields and reliability right off the manufacturing line.”