Quotes by Dan Benjamin

“This is an important generation for the future of hybrid vehicles. With these models — as well as the Ford Escape and the Honda Accord — were starting to see hybrid versions of mainstream vehicles. The auto makers are giving customers a direct choice: to opt for hybrid technology on a given model, or not. Will they pay the premium for the hybrid technology when everything else about the vehicle is the same?”

“I dont think theres any question that at this given time, they are viable. Going forward, there is cause for optimism.”

“Its $1,000; thats all you need to know.”

“A lot of people arent going to buy a different type of vehicle just to get a hybrid. Certain customers want to see (the technology) proven on a wide variety of vehicles before they will be swayed.”